About US
The history of UB reads like a Who's Who of biscuits and an A-Z of snacks. Leading brands, enviable market penetration, major business acquisitions, and storming financial results.
90% of UB sales are branded products, so consumer recognition couldn't be higher. McVities, KP, McCoys, Carr's and Jacobs dominate their respective UK markets. While Delacre, Verkade and BN are much-loved brands treasured since childhood by continental consumers. It means UB products can be eaten and enjoyed by everyone, everyday. And it all adds up to a great business, driven by great brands and known for great products.
Providing such quality of food, for generations of people, gives us a pedigree few can match. Here in the UK it's made us Number 1 in biscuits and Number 2 in snacks. But the real factor behind our success lies in our ability to innovate and grow. Join us and you'll be in dynamic company, not just in a peer group without equal, but in a company with ambitious growth plans and numerous success stories. This gives us immense potential and the agility to achieve what UB has always achieved: to shape the future of our markets, develop our expertise to the full - and share the rewards of delivering exceptional results.


