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Milestones


1964

  • Founding families buy their first caravan park.


1972-74

  • Leisure Caravan Parks now consisting of 15 caravan parks and sales centres listed on London Stock Exchange.
  • Founding families buy Bourne Leisure, a private company.


1975-80

  • Rank Organisation, owners of Butlins, increase the size of their Freshfields holiday division by the acquisition of Leisure Caravan Parks.
  • Bourne Leisure acquires further caravan parks, total is now 10.


1981-90

  • Rank buys Haven Holidays and merges with Leisure Caravans to create a new holiday business.
  • As one of the most successful private businesses in the sector, Bourne Leisure has an exceptional history and a very bright future.


1991-95

  • Bourne adopt the Mission Statement. The founding families make a clear statement of their ethics and the philosophy for their customers, their safety and the environment and their intent to lead their employees towards excellence.
  • Bourne acquire Thorpe Park, Marton Mere and Burnham.
  • Rank buy Warner Holiday Centres and Warner opens its first historic hotel.


1995-2000

  • Bourne partners with Wilson Learning, to make sure our team and customers understand our ethics and philosophy.
  • Rank gives Butlins £140m to build new pavilions.
  • Bourne introduce owners’ questionnaires, guest questionnaires, increased training.
  • Butlins close Ayr and Pwllheli which reopen as Haven Parks – Craig Tara and Hafan y Môr.


2000-03

  • Bourne Leisure, with the support of Candover and Legal & General Ventures, buys Rank Holiday Division; breaks the Divisional structure and returns the business to its brands, beginning a process of cultural change.
  • Five Year Plan is put into place to secure Bourne’s future success.


2004-08

  • Bourne honours its commitment to Candover and Legal & General Ventures and buys in their investment.
  • Bourne disposes of Haven Europe and five small caravan parks to focus on core business.
  • The new “Shoreline Hotel” opens to the public and trades at more than 90% occupancy.
  • Construction is completed of the new timeshare operation at Butlins Minehead, “BlueSkies”.
  • Bourne acquires one new Caravan Park in January 2007.
  • Construction commenced on a second hotel at Bognor Regis in 2008.

Since “Old Bourne” acquired Rank Holiday Division in October 2000 the group has: maintained its focus on basic operations and the guest experience; and harnessed the energy and pride of each BRAND’S management and park teams.

Managing the business having regard to these basic principles has resulted in organic earnings growth from £80.0m in 2003 to £103.2m (representing a compound annual growth rate of some 7%). We are confident that 2008 will show further growth in sales and profit.

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