Role details

CRM Data Quality Business Analyst

Coventry   •   £275 - £300 per day (£71,495 - £77,994)   •  Temporary

Bullet points

  • Experience of CRM's and preferably MS Dynamics
  • work with Stakeholders to develop and implement a strategy around data

About Our Client

My client are a Public Sector and Government body based in Coventry

Job Description


  • To review the operational processes for using the CRM to ensure that data quality is reinforced and maintained
  • To cleanse the records in CRM, merge duplicates, remove dormant records and check quality and completeness of priority records
  • Review opportunities to align CRM records with other sources of employer data
  • To ensure that the organisation has access to high quality data on employers that enables it to target employers in line with its objectives and segmentation model
  • To produce data specifications required to support the business operating model
  • Works with business units to develop a data quality improvement strategy
  • Consult business to understand current priorities and drivers
  • Co-ordinate activity across business units
  • Report to the CRM Operations Group
  • Plan, advise and oversee options to improve CRM data
  • Plan and organise archiving of redundant data
  • Take account of current and future needs
  • Document data quality standards, metrics and KPIs

Key Deliverables

  • Business requirements for data (current and future in support of discovery for CRM 2)
  • A data specification / data dictionary / data model for CRM
  • Validation rules for the collection or exchange of data
  • Undertake gap analysis against standards, metrics and KPIs
  • Performance dashboard to provide overview of data quality
  • A data quality strategy for the system (including a maturity model)
  • Process maps to underpin data quality
  • Articulation of the business benefits of improved data quality.
  • A significant increase in quality and availability of CRM data

The Successful Applicant

  • Experience as a CRM Data Quality Business Analyst
  • Experience of improving data quality
  • Ability to think strategically and plan ahead
  • Display significant management, leadership and communication skills
  • Be able to influence stakeholders with compelling and impactful engagement
  • Intellectual ability to diagnose and resolve complex multi-dimensional challenges
  • Work under pressure, deal with ambiguity and to tight timescales.
  • Ability to engage and challenge functional areas

What's on Offer

This contract CRM Data Quality Business Analyst working in the Public Sector and Government space based in Coventry, is on offer on an initial 3 months contract with options to extend at a day rate of £275.00- £300.00 per day.

Apply for this job

Click the Apply or LinkedIn button below or contact Lee Clarke on +44 121 230 9438 quoting job reference 13758207
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