Role details

Digital Marketing Officer

Halifax   •   £22,000 - £26,000   •  Permanent

Bullet points

  • Responsible all digital marketing activity.
  • Increase brand awareness and outreach.

About Our Client

A leading company within the sector that they operate in.

Job Description

  • Develop and implement marketing automation campaigns, identify areas for improvement and change as well as provide regular reporting(Google analytics).
  • Review, analyse and update the website, identifying areas for improvement and change relative to SEO which will improve positioning, increase brand awareness and generate leads.
  • Develop SEO content to include strategic key phrase placement within compelling copy that maximises opportunities for indexing, ranking, click-through and conversion.
  • Provide regular reports to the head of marketing showing effectiveness of SEO, PPC, Social media and landing pages.
  • Develop and implement online lead nurturing campaigns driven by high quality online content. Mining and writing content when necessary.
  • Responsible for the social media channels and increase the brand to become a specialist in their field.

The Successful Applicant

  • Experience of delivering online marketing.
  • Proven track record of delivering a significant increase in online traffic and leads.
  • Strong understanding of establishing direct and online marketing techniques.
  • Strong project management skills to keep all work on track.
  • Ability to work well under pressure in a changing environment.

What's on Offer

Competitive salary.

Apply for this job

Click the Apply or LinkedIn button below or contact James Cullen on +44 113 3889016 quoting job reference 13715068
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