Role details

Direct Marketing Manager

London   •   £38,000 - £42,000   •  Temporary

Bullet points

  • Aquisition
  • Fundraising

About Our Client

This organisation is a leading charity based in Central London that is looking for a Direct Manager to join their ambitious team.

Job Description

Key responsibilities:

  • Develop a cohesive acquisition plan that works with the wider direct marketing team
  • Create engaging and innovative campaigns that attract new donors
  • Budget and forecasting figures for all acquisition campaigns
  • Line management of 1 officer
  • Analysis and evaluation of campaigns to improve results for future campaigns
  • Work with colleagues across the organisation to ensure that the impact of campaigns is maximised
  • Use data analysis to create innovative new campaigns to target future income
  • Devise plan for first year of supporter journey
  • Work with other teams within individual giving to ensure that prospects are retained
  • Work with and manage agency relationships
  • Keep abreast of direct marketing best practise within the sector and adjust and necessary glitches
  • Approach the role with a creative and innovative mind set
  • Represent this organisation both internally and externally to stakeholders

The Successful Applicant

Person Specification:

  • Excellent verbal and numerical reasoning skills
  • Ability to translate complex analysis and data into actionable insight
  • Be comfortable with a target oriented role and be results focussed
  • Ability to come with a flexible approach to working
  • Ability to work both independently and as part of a team
  • Experience of working in direct marketing within a fundraising team
  • Ability to work across a variety of streams within direct marketing
  • Experience of using FastStats
  • Experience of leading Direct Marketing campaigns from concept through to delivery
  • Work on time and on budget
  • Use initiative to bring new ideas to life

What's on Offer

This organisation is looking to offer a salary of between £38,000 and £42,000 for this 12 month fixed term contract.

Apply for this job

Click the Apply or LinkedIn button below or contact Katie Corfield on +44 207 269 2502 quoting job reference 13723153
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