Role details

Marketing Operations Executive - Well-known Software Company

England   •   £25,000 - £29,000   •  Permanent

Bullet points

  • A pivotal Marketing Operations Executive position for a large Software Business
  • You will have experience in email marketing and data segmentation

About Our Client

Marketing Operations Executive - Well-known Software Company

My client is the UK's leading provider of accountancy software. Over 57,000 businesses rely on their software each day to help effectively run their business, including corporates, SMEs and 50% of all UK accountancy firms.

Job Description


  • Create scalable, innovative approaches to extracting, managing, segmenting and analyzing customer and prospect data for use in sales and marketing activities.
  • Monitor, manage and improve data quality within the marketing database and CRM.
  • Evaluate new contact data sources, technologies, services and add-on applications to improve and optimize data quality and marketing team performance.
  • Manage technical aspects of key marketing systems (marketing automation, CRM, data services, and lead management processes across those systems).
  • Establish and maintain scalable processes that ensure best practices in lead processing, management, nurturing and qualification across the lead lifecycle.
  • Monitor and report on performance of various marketing activities, channels and campaigns.
  • Manage operational aspects of key marketing systems (marketing automation (Marketo), CRM (short term - various, longer term - used to generate, distribute, and report on leads.
  • Create and maintain metrics reports on marketing and sales activities, performance and effectiveness and business impact.
  • Analyse marketing and sales data to develop insights and make recommendations on areas for optimisation.

The Successful Applicant

Candidate Profile:

  • Strong analytical skills (including mastery of Microsoft Excel) and experience with reporting and data analysis.
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Technically capable but with excellent communications skills, along with the desire to improve processes.
  • Ability to extract meaning and suggest action items from data, not just report metrics.
  • Excellent communication skills when working with teammates who may be either data-driven or more qualitative.
  • Marketo,, Microsoft Excel, and Google Analytics is an advantage

What's on Offer

The salary offered is up to £29,000 per annum + package

Apply for this job

Click the Apply or LinkedIn button below or contact Oliver Rastall on +44 193 226 4068 quoting job reference 13729820
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