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Online Conversion Executive
- Good understanding of web analytics.
- Support Head of E-Commerce to increase web conversion.
About Our Client
A leading leisure and tourism brand based in North Yorkshire.
Lead the CRO programme in conjunction with the Head of E-Commerce with a view to maximising all performance KPI:
- Side wide conversion rate improvement.
- Conversion rate improvement by marketing channel.
- Conversion rate improvement by device.
Work independently on insights from Google Analytics and other data sources to drive appropriate actions and learning's.
Conduct regular testing and drive the delivery and implementation, knowing which ones will support the expanding online outreach.
The Successful Applicant
Good working knowledge of Google Analytics.
Understand how outreach work (social media, E-Mail marking, SEO)
What's on Offer