You will; • Drive and deliver the strategic planning and integration of all customer PR, social media, events, publications and internal. (B2B, B2C) • Create and implement PR programmes. • Create and implement social media campaigns that drive positive engagement in the market. • Deliver an event strategy and plan which supports business objectives. • Develop a customer publications strategy and plan that promotes and champions all business lines and products in the portfolio. • Define and shape the internal and external PR strategy and manage reputation with the media. • Lead crisis communication in conjunction with the Group. • Deliver the internal PR strategy to match the external PR plan • Influence and build strong relationships with stakeholders both internally and externally; lead and train senior spokespeople in regard to messages to the media • Provide PR advice and counsel to executives
Who we're looking for
Of degree calibre you will have; • Extensive commercial experience in the planning and the creative delivery of PR, social media, events and internal PR across B2B and B2C • Man management experience • Excellent planning and organisational abilities • Strong communication and presentation skills, with a positive persuasive manner, capable of bringing others along • Implementation experience in the latest tools, methods and approaches that are driving higher awareness rates, higher brand perception levels • Ability to work with relevant analytics and demonstrated experience in the use of measurement and advertising tracking tools and incorporating results of these tools into marketing campaigns • Solid budget management experience
About our client
A market leading household Brand and Financial Services Institution.
What's on offer
£Excellent
Michael Page Contact For further info, apply or phone on +44 (0) 1932 264 000. Job Ref: 13196654 Your application will be sent to Neil Cuthbertson.
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