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Senior Brand Manager

FMCG

Northern Home Counties

Permanent

Updated March 14, 2012


KEY ACCOUNTABILITIES & RESPONSIBILITIES:

• Lead development of the 3 years strategic plan and collaborate with the innovation controller to build NPD funnel
• Lead the Brand Plan process for 2013 and execute the 2012 plan, covering all the marketing mix.
• Accountable for the delivery of the financial Budget and build in collaboration with sales and keeping all stakeholders fully informed and updated with resolution of any issues.
• Build good rapport and link between head office and factories
• Lead all aspects of the market launch of Brand X's innovation Q4 2012.
• Lead the cross functional team to ensure in market launch success with the right proposition at the right price and create an impact in a new category and aisle.
• Ensure all targets are delivered in full with confident communication across the business to the most senior levels pre and post launch
• Deliver excellent consumer communications to drive growth in 2012 and 2013.

Who we're looking for
COMPETENCIES, SKILLS AND BEHAVIOURS:

• Being passionate:The abilityto manage projects with confidence, good communicator, take initiative and influence at all levels
• Delivering on our commitments and accountabilities: Evidence of good financial skills and understanding of P&L, good planning and implementation skills, act with pace and have a can do attitude.
• Focus on our consumers and customers: build excellent relationship with NAM's, category and shopper insight teams. Can use market research tools (kantar, Dunhumby, IRI etc ?). Able to brief insight and market research work
• Striving to be the best: Champion NPD throughout the business, hungry for success.
• Doing the right thing: Good planning and implementation skills. Show evidence of creative and strategic thinking
• C. 4-6 years marketing management in commercially aware FMCG environment.
• minimum 2 years brand management responsibility, which may be complemented by other category/business development roles.
• UK Grocery experience

About our client
Leading FMCG company

What's on offer
Excellent Package based on Experience

Michael Page Contact
For further info, apply or phone on +44 (0) 1727 730 111.  Job Ref: 13202891
Your application will be sent to Liz Turner.

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