Brands Manager required for Daniel Thwaites, an award winning independent family brewer based in the North West
Responsibilities:
• Create, communicate and implement marketing plans for the Thwaites regional brands and seasonal ale portfolio in both the on and off trade. • Optimise sustainable brand value, growth and profitability through strategic development and the implementation of customer facing brand activities and promotions across all trading channels for these brands. • Working with the Senior Brands Manager implement the plan to introduce and develop new products in to the on and off trade. • Work closely with other members of the marketing and commercial team on trade events, brand launches, PR and social media.
Who we're looking for
Previous experience of brand management required. Previous involvement in new product launches, trade marketing, promotional design and implementation. Educated to degree level Commercially astute with initiate and project management skills
About our client
Daniel Thwaites is the North of England's major independent family brewer who have just announced their latest set of successful financial results. They have a diverse offer including an estate of 350 pubs, a portfolio of characterful coaching inns and regional 4 star hotels & spas and also a full range of drinks to take to the grocery and independent trade. Using only the finest natural ingredients they never compromise on quality, the company motto, "Creating Enduring Quality", perfectly portrays the philosophy of a brewery immensely proud of its independence, its heritage and its 21st Century outlook.
The vacancy lies in the Thwaites Beer Company part of the group, where there is a strong focus on brand building and new product development. This growth and forward thinking, coupled with the traditional family values and 204 years of brewing expertise is a powerful combination.
This is a new position brought about by strong growth in Thwaites' cask ale brands and is an amazing opportunity to broaden your skill base in a company that looks set for the next 200 years...
What's on offer
Circa £35,000 + Benefits
Michael Page Contact For further info, apply or phone on +44 (0) 161 819 5500. Job Ref: 13207638 Your application will be sent to Brian Johnson.
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