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Insight and Planning Manager

FMCG Drinks

Hampshire

Permanent ⁄ £45000

Updated April 3, 2012


Provide UK Commercial Group with actionable insights and information from multiple sources to enable informed strategic and business decisions and accurate measurement of performance.
You will support and in some cases lead the analysis and understanding of all brand activity.
Proactive monitoring of market trends and continuously seek to provide insight into areas of potential strengths, weakness and opportunity.
Design and execute consumer and trade research projects
Manage the analysis of continuous data, leading consumer marketings relationship with Nielsen, Dunhummby, TNS and Millward Brown.

Who we're looking for
We are seeking a research manager with a strong background of consumer and trade research techniques and tools. Strong 'hands-on' experience of AC Nielson or IRI and managed a wide range of qualitative and quantitive consumer research projects including advertising and concept testing, usage and attitude studies and brand tracking.
With good influencing and judgement skills and a curious nature you need to have excellent networking and cross-functional skills.

About our client
Over 300 years of innovation, passion and hard work has kepttheir brands at the forefront of the drinks industry.Aiming high and constantly looking for new ways to excite and delight people who lovetheir products.

What's on offer
£ competitive + benefits

Michael Page Contact
For further info, apply or phone on +44 (0) 1932 264 000.  Job Ref: 13217447
Your application will be sent to Carolyn Hatter (nee Ramsden).

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