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Marketing Executive

Business Services

Berkshire

Permanent ⁄ £25000 - £30000

Updated March 27, 2012

The EMEA Marketing Executive has responsibility for campaign management within their relevant vertical market. This role will be strongly focused on driving demand generation.
The marketing executive will manage and implement vertical marketing campaigns inline with the strategic marketing plan, utilising the appropriate marketing communications mix to include direct mail, eMarketing (including SEO and email) PR and advertising.

As a member of the Marketing team, you will play a critical role in increasing our Demand Generation by developing and executing well segmented and targeted lead generation campaigns. In addition to this you will oversee the monitoring of leads and sales for your individual campaign activities and report regularly to the EMEA Marketing Manager.

Who we're looking for
• Solid marketing background understanding audience value propositions, go-to-market formats,
marketing techniques and innovative marketing concepts
• Strong marketing copywriting skills, excellent grammar, punctuation and spelling
• High attention to detail
• Lead management and revenue focused with experience of the end to end lead process
• Experience and confidence at presenting at a senior level
• Deep expertise and experience in B2B marketing
• Knowledge/Experience of the energy industry beneficial

About our client
A leading Business Services organisation based in Berkshire

What's on offer
a competitive package

Michael Page Contact
For further info, apply or phone on 0118 955 9589. Job Ref: 13219470
Your application will be sent to Cristina Nicholson.

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