Job Vacancy Details
Category and Trade Marketing Manager
FMCG
South East
Permanent
Updated August 12, 2008
Due to the success of Mars, and the growth of the team, there are opportunities within Trade Marketing and Category Management that cover three main areas of the team. These are:
1, Category and Trade Marketing Management
2, Category Promotional Strategy Management
3, Category Leadership Management
The roles require you to take ownership of a particular sector of the Category Management process and be the expert within the business for that particular area. This will cover several key aspects of the business process:
• Category strategy and trade implementation
• Ranging and pricing
• Promotional evaluation and effectiveness
• Pack formats and promotional mechanics
• Aligning Trade and Category Strategies to brand, category and sales requirements
You will be utilising data from sources such as IRI, Nielsen, TNS and shopper data in order to analyse the market sectors and make meaningful recommendations to key stakeholders within the process.
Who we're looking for
Category Management and Trade Marketing are key drivers in the success of Mars and the company's brands. It isessential that the people within the team are comfortable atleading initiatives andCategory activity.Your key qualities will be the ability to look at data and make meaningful recommendations to influence business and category strategy.
You will be comfortable working across teams at all levels in order to influence change. You will have a good overall understanding of the business and be excited about making improvements in the way the business operates at both brand and category level.
You will possess the tenacity and perseverance to ensure that the Category and Trade messages are being understood by key stakeholders within the business, and you will have the strength of personality in order to be credible part of the decision making process. You will respond to support and development from line managers and training departments within the business that will ensure you receive the required levels of development to achieve your career goals.
About our client
Mars is one of the leading businesses in the world with brand such as Mars, Snickers, Galaxy, M&M's, Minstrels and Maltesers, as well as many others. Their brands and products have become household names and have led the way in the global snacks and confectionery market.
The company continues to enjoy sustained growth from cutting edge marketing campaigns and ongoing New Product Development and Innovation. Recent launches have been Mars Planets and Starburst Choozers which have extended successful brands into new segments of the market. Key to their growth is the sophisticated approach to Category Management and Trade Marketing as well as high profile Brand Marketing campaigns.
Globally, the business adopts a strategy of personal development and improvement for all people. You will be offered excellent career prospects and cross functional opportunities within the UK and across the world. Prior to that, you will be given support and training in order to achieve a high level of success within your role.
What's on offer
Good Basic Salary + Generous Benefits
Michael Page Contact
For further info, apply or phone on +44 (0) 1932 264 000.
Job Ref: 12962376
Your application will be sent to Anna Murray.
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