Job Vacancy Details
Manufacturing / Construction
Berkshire
Permanent ⁄ £30000 - £35000
Updated July 7, 2008
Purpose of Role
• To plan, implement and measure major internal and external marketing campaigns for key product lines within the product portfolio
• To provide strategic analysis, market research and product life cycle management
• To act as a product champion for designated product(s)
• Seek and develop new and profitable niches where appropriate
Responsibilities
• Responsible for developing and implementing the marketing plan for each designated product in line with the growth aspirations of the business
• To estimate and manage project costs effectively and deliver within budget
• To build the value of the brand through consistent application of best practice branding
• In conjunction with the Marketing Services team and external vendors, co-ordinate and manage communications activities including exhibitions, customer events, sales literature, sales tools, direct e-mail/email, webinars, advertising, press, sales promotions, and internal events
• Measure and analyse the results of all marketing activity and present findings and recommendations to Marketing Manager and Senior Management
• Monitor market trends and identify new opportunities where appropriate
• To actively support all initiatives and ensure compliance to relevant business regulations and safeguards
Who we're looking for
Job Role Competencies
• Creative with the ability to think laterally and to come up with new and unique ideas
• First class interpersonal skills with good influencing skills
• Outstanding communication skills (written and verbal)
• Strong analytical, administrative and organisation skills and great attention to detail
• Ability to manage external vendors
• Project management skills
• Excellent IT skills
About our client
Our client is market-leading Construction business with a portfolio of reputable products. The business has a turnover of about £50 million and is backed by a larger parent company, has ambitious plans and is well-positioned to grow in the future.
What's on offer
Basic salary + excellent benefits
Michael Page Contact
For further info, apply or phone on 0118 955 9585.
Job Ref: 12970432
Your application will be sent to Sammy Bell.
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