Job Vacancy Details
Head of Direct
Retail
West Midlands
Permanent ⁄ £45000 - £50000
Updated December 18, 2008
Key Responsibilities will include:
• Effectively manage all divisions within Direct Response inclusive of: Web Operations, Direct Mail and Call Centre and Distribution.
• Manage all Online Marketing initiatives, inclusive of: Email Marketing, PPC Search, Affiliates, SEO, Online Display, Lead Generation, Shopping Comparison Engines, eAppend, Web 2.0 and Social Media.
• Manage all Offline Marketing activity inclusive of, but not limited to: Direct Marketing to an in house database, Co-registration and Lead Generation.
• Take responsibility for delivery of profitable revenues through all available channels.
• Continually scrutinise and report on departmental activity inclusive of industry standard analytical tools.
• Ensure we are up to date & exploiting new trends in web design, technologies and database technologies.
• Ensure effective delivery of all creative, print, media through 3rd party agencies.
• Use network knowledge to manage internal environments (development and QA).
• Budgetary & financial management of department expense.
Who we're looking for
To succeed in this role, you will have a strong background in:
Sales Revenue and Profitability
Departmental Business Contribution
Effective and Intelligent Web Presence
Development of Service to the Customer
Building and developing internal and supplier relationships
About our client
Well know UK retailer
What's on offer
Competitive + excellent benefits
Michael Page Contact
For further info, apply or phone on +44 (0) 121 230 9360.
Job Ref: 12971491
Your application will be sent to Emma Ball.
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