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Job Vacancy Details

Insight Manager

Media

London

Permanent ⁄ £36000 - £40000

Updated September 1, 2008

Job Purpose of the Insight Manager: To provide the sales teams with strategic insights within cinema, film and wider communications market place.
- Analyse film box office, admissions and audience data to create sales & PR angles
- Take existing CSA Qual & Quant research to generate new sales stories
- Develop and execute ad-hoc qual and quant research in line with marketing and company strategy
- Develop key insights into the cinema going audience through tapping into cinema owner data
- Develop programme of internal seminars and presentations to report on existing and emerging communication trends, viewpoints on emerging media and consumer behaviours
- Report back on government regulations and restrictions on advertising
- Build and develop relationships with media agencies, clients, other media owners and trade associations
- Build relationships with key brand stakeholders in order to generate interest and knowledge about the benefits of cinema
- Representing my client at industry events
- Understand digital cinema from a commercial perspective

Who we're looking for
This successful candidate will currently be working in media research and/or insight:
Key competencies

• Strong and significantmediaresearch experience
• Excellent understanding of the UK media market and its research sources
• Excellent understanding of advertising effectiveness
• Thorough knowledge of research methodologies and experience of running both qual and quant projects
• Exceptional presentation and communication skills
• Proficiency with research planning tools, such as NMR, IMS, TGI, Cover & Frequency systems etc would be an advantage but not essential
• Ability to work to deadlines and under pressures, as well as:

- A pro-active self starter with a deep fascination for brands, communications and media.
- Inquisitive by nature - someone who wants to know the 'why' behind the 'what'
- Outgoing. Someone who is capable of building mutually beneficial relationships, be able to talk confidently to the press generate interesting presentations and inspire confidence
- Relishes juggling numerous projects and working to deadline

About our client
The market leaders in cinema advertising.

What's on offer
Up to £40,000

Michael Page Contact
For further info, apply or phone on +44 (0) 20 7269 2530. Job Ref: 13000878
Your application will be sent to Katie Llewellyn.