Job Vacancy Details
IT/Software
Uxbridge
Permanent ⁄ £35000 - £40000
Updated November 3, 2008
This is a really exciting newly created role in the European Customer Marketing team for someone to be responsiblefor managing the CRM process at a Marketing level. Specifically you will:
?X Manage CRM data base segmentation in line with CBS Segmentation
?X Manage the PE Customer Relationship Management process at a MKT level:
?X Monitor customer life cycle and Customer trends
?X Intensify and improve our relationship with existing customers to maximize loyalty and retention
?X Generate qualified information on prospect/suspect (in line with CBS Segmentation
?X Design and implement specific customer campaigns to improve the customer acquisition and retention
?X Lead generation: creating and implementing marketing actions to generate qualified leads for channels
?X Create two-way exchanges with customers
?X Create and monitor Marketing efficiency measurements
?X Management Information reporting on high level customer/prospect trends
?X Monitor NSO MKT user statistics, and assist in improving usage
?X Provide input to new business initiatives, to improve the MKT usage and efficiency
?X Support the NSO MKT CRM business community:
?X Sharing of experiences and best practices amongst NSOs
?X Develop skills on MKT CRM usage
?X Sharing new ideas & developments
?X Answer/ process business questions
?X Manage MKT requests for change (CRs):
?X Discussing with the PE Application owner
?X Follow the implementation process
?X Effective acquisition and integration of all third party data sources
?X Share feedback and best practices with the PE application owner and business champion
?X Create and share common reports to standardize the data analysis at central and NOS MKT level
Who we're looking for
You will need to have had CRM experience gained ideally in imaging, IT solutions (photography equipment, printers, scanners, binoculars & cameras) on either the B2C or B2B side.
About our client
Our client is a leading innovator and provider of imaging and IT solutions for individuals and businesses
What's on offer
Up to £40,000 plus benefits
Michael Page Contact
For further info, apply or phone on 020 8742 5956.
Job Ref: 13003538
Your application will be sent to Tish Thompson.
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