Job Vacancy Details
Entertainment
Harrow
Permanent ⁄ £32500 - £41000
Updated October 18, 2008
The purpose of this role is to support the SEO programme and manage the SEO team. The main focus will be to use SEO tactics to drive business tothe site and all product and international sites. This role will support the SEO team and the product teams and their associated site. This person will provide SEO strategy and be a the SEO expert and advisory for all products, both uk and international.
Key Responsibilities
SEO & Product Development: Review the current effectiveness of SEO on the product sites and put an action plan in place with the product marketing teams. Review the international versions of the site and work a country related SEO solution in conjunction with the product marketing teams. You will work with the web development team to ensure all SEO aspects are covered including site redesigns, new product releases, product enhancements, and new site features as well as managing the SEO communications programme to the product teams and international teams.
SEO Strategies: Ongoing keyword research, analysis, recommendations and execution. You will get involved with developing and executing on inbound linking strategies (link building and link baiting)as well as managing the agency interface for link building for the product and measure performance against set targets .You will need to stay on top of current search engine news, trends, SEO practices, and emerging items of interest and share these with the rest of the team, product managers, developers, etc. You will also work with the paid for search team to gain and assist in any learning's that benefit search both paid for and organic.
SEO Copywriting: Ensure team is writing keyword rich, on-site copy by working with editorial and marketing teams to drive SEO in content creation and content programming .
SEO Reporting: Generation of SEO reports ensuring regular and systematic analysis of data to ensure trends and issues are identified and acted upon (web analytics and rankings reports). You will also need tobenchmark SEO progress against the relevant competition
Who we're looking for
An enthusiastic and Energetic SEO expert who has demonstrable hands-on work experience in SEO .You will be acompetent manager with man management skills to manage and motivate existing SEO team of 4 persons.
A deep familiarity with programming languages including HTML, DHTML, CSS and JavaScript as well as an understanding of web technologies including online video, Ajax, Flash, CSS, RSS is required, as isextensive knowledge of the search engine industry, search engine algorithms and ranking strategies and the ability to communicate these items to ones colleagues and executive management teams.You will also have an understanding of Social Media and Community Websites and their roles on SEO, as well as a sound understanding of user experience for the web. You will also have experience of working with web analytics / stats packages and be highly numerate with good attention to detailand strong Microsoft Excel skills . You will ideally also have a passion for e-gaming.
About our client
Our client is a leading global name in the entertainment arena
What's on offer
£32,500 - 41,000 plus bonus and benefits
Michael Page Contact
For further info, apply or phone on 020 8742 5956.
Job Ref: 13004291
Your application will be sent to Tish Thompson.
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