Information:

This job has been filled.

Job Vacancy Details

Senior Marketing Manager

Manufacturing

Guildford, Surrey

Permanent ⁄ £45000 - £55000

Updated October 20, 2008

Overall Job Objective
To produce and implement programme plans for the various, Area, channel and product management teams that will deliver the planning created by the Market Sector and Business Development Managers.

Main Duties

Leading a team of 4 to 5 and managing the interface with the marketing services team the job holder will provide the resources for the development and implementation of tactical plans that deliver the strategic direction from the market and business development managers:

• Direct resources to undertake the situational, customer needs and competition analysis
• Create the programme plans that will be needed by Business and Product managers to direct their teams to implement relevant Product Service Offer's
• Create the marketing and sales collateral needed for the marketing communications mix using the resources of marketing services
• Manage and coordinate exhibitions
• Deliver the plans as required at area meetings, workshops, briefings etc. ensuring successful implementation using change management as a methodology as required.
• Support the project needs for the Business development managers, including development of materials for application technology
• Take direct responsibility for project management of significant projects that affect the overall business e.g. the general PSO reviews or channel plan delivery
• Ensure that programme plans deliver the intended competitive
• Give support to the Strategic Marketing Manager for specific projects that may arise from time to time

Decision making

• Decision authority on resource allocation of team
• Resource allocation to meet sector strategy including business management, sales and financial focus
• Regional Business Units and sector priorities agreed in advance with strategic marketing manager
• Incurring expenditure (with guidance from Market Sector managers) for market research, promotion advertising, exhibitions and other marketing collateral

Hardest part of job

• Delivery of programme plans, to demanding deadlines that deliver results to the Business and Area business whilst juggling the resource needs of the market sector and Business development managers.

Who we're looking for
• Experience of marketing development or ability to demonstrate strategic thinking
• Analytical thinking
• Experience of marketing communications
• Demonstrable success in leadership role
• Strong influencing, interpersonal and facilitation skills
• Proven commercial acumen
• Ability to work with a technical portfolio
• Coaching and mentoring
• Project or resource allocation knowledge
• Relevant Business or marketing tertiary qualification
• Relevant technology qualification desirable

About our client
Our client is a leading global B2B organisation.

What's on offer
Salary + Benefits

Michael Page Contact
For further info, apply or phone on +44 (0) 1932 264 000. Job Ref: 13004576
Your application will be sent to Paul Mason.