Digital Marketing Executive

Leicester Permanent
  • Digital Marketing Executive
  • Leicestershire

About Our Client

Our client is a leading brand in the consumer sector and are now looking for a talented Digital Marketing Executive to join the Digital team

Job Description

The Digital Marketing Executive will be responsible for the following:

  • Responsible for website delivery (including CMS management) across digital channels such as, but not limited to SEO, PPC, display, re-marketing, analytics/insights - coordinating with stakeholders to ensure its effectiveness and performance
  • * Implementation of the digital marketing plan as advised by the Head of Digital Marketing
  • * Assist with social media communications inline with business requirements
  • * Use of appropriate media tracking tools to gauge performance, levels of engagement and other key metrics in line with the agreed KPI reporting suite-these include Google Analytics, AppBot and the wider Google suite
  • Development and implementation of effective digital comms, in line with overall marketing strategy
  • Proactively seek out trends and new developments within digital marketing channels, tools and applications; apply this knowledge and inform and educate where appropriate
  • Assist with any other online or offline communications-related projects as and when required or instructed by the head of digital marketing

The Successful Applicant

The successful candidate will have the following skills and attributes:

At least 2 year's experience within a customer-focused, B2C marketing environment, with a particular focus on digital media and social media

* Knowledge and experience of digital marketing/advertising, enterprise digital marketing tools and analytics is essential with clear understanding of offline channels and strategy deployment

* An infectious enthusiasm for digital marketing and the desire and ambition to develop your knowledge and understanding of the subject

* Excellent knowledge and understanding of the full digital mix, trends, analysis and best practice

* Experience of performance monitoring and management tools

* First-class written and verbal communication skills are essential

Confident manner, with the ability to communicate at multiple levels

* Knowledge of the latest GDPR guidelines and EU cookie regulations would be advantageous but not essential.

What's on Offer

Competitive Salary and Package

Contact
Nicola Morgan
Quote job ref
JN-072021-2936804
Phone number
+44 121 634 6972

Job summary

Location
Contract type
Consultant name
Nicola Morgan
Consultant phone
+44 121 634 6972
Job reference
JN-072021-2936804