Digital Marketing Manager

Lincolnshire Permanent £34,000 - £40,000
  • Remote working with some requirement to be on site 2 days per week
  • Lincolnshire based with some remote working

About Our Client

Higher Education

Job Description

This role is responsible for the planning, management and execution of all corporate, social media and on-line design and maintenance and for digital student recruitment across the University. The role is responsible for the maintenance and development of digital communications platforms to enable internal communications and dialogue across the University with staff and students.

As part of the Communications, Development & Marketing function, the role plays a key role in helping to raise the profile and awareness of the University through the implementation and coordination of a range of marketing, communications and recruitment activity, with particular responsibility for co-ordinating the institutions online and digital media presence.

Reporting directly to the Assistant Director (Communications), the Digital Media Manager will play a key role in developing and safeguarding the reputation of the University as the head of the University's social and digital media functions. The role will play a key part in supporting the University in meeting ambitious targets around student recruitment and reputation management.

To work closely with the Communications, Web and Content Managers to ensure the on-line content is integrated, accurate and up-to-date. To use their technical specialist skills and knowledge to provide guidance and support to Content Officers, Communications Officers, Web Officers, Social Media Officers and Marketing Managers across the University to keep on-line current, impactful, inspirational and engaging.

Deliver the objectives of the Digital Media team, which are to manage engagement with stakeholders, manage content creation, support and manage recruitment activities and protect the University's reputation. To work closely with the Web Officers and Head of Content to develop and implement exciting and innovative features and tools to keep the University digital media activity at the cutting edge of the sector.

To manage and develop digital platforms to enable effective internal communications with staff and students. To create and maintain digital content on a daily basis that reaches and engages with the University of Lincoln staff and students.

The Successful Applicant

An aptitude for graphic design or good design skills is essential.

Experience of managing complex multi-channel digital media platforms and campaigns which are results orientated and business focused

Experience of planning and managing online advertising snd multi media advertising campaigns, and of measuring their effectiveness

What's on Offer

Salary from 34k pa

Lincolnshire based with some remote working

Contact
Charley Ford
Quote job ref
JN-102021-3609230
Phone number
+44 121 230 9435

Job summary

Industry
Location
Contract type
Consultant name
Charley Ford
Consultant phone
+44 121 230 9435
Job reference
JN-102021-3609230