Digital Marketing Specialist

Bolton Permanent £32,000 - £35,000 per year
  • Join a well established firm with over 50 years of history
  • A new high growth digital marketing team

About Our Client

My client are an independently owned group of Engineering firms, operating in the manufacturing and production sector, they have over 50 years experience in industry. They are looking for a digital marketing specialist to join their growing team.

Job Description

The key responsibilities of the Digital Marketing Specialist will include:

1. Becoming the driving force in establishing the overall marketing plan and road map that aligns with the corporate business development strategy

2. Developing and implementing digital marketing strategies to boost our online presence and drive lead generation.

3. Assisting in the creation of engaging content for our website, social media platforms, and email campaigns.

4. Conducting market research to identify trends, customer needs, and competitor analysis.

5. Collaborating with the design team to create visually appealing and impactful marketing materials.

6. Monitoring and analysing the performance of marketing campaigns and providing actionable insights for continuous improvement.

7. Supporting the sales team in their efforts through the provision of marketing materials and information

The Successful Applicant

The successful Digital Marketing Specialist will have the following experience:

1. Bachelor's degree in Marketing, Business, or a related field.
2. 2 + years experience of marketing principles, both traditional and digital.
3. Specific strengths in digital marketing, including experience with SEO, SEM, social media, and email marketing.
4. Strong written and verbal communication skills to effectively convey ideas and engage with our audience.
5. An analytical mindset with the ability to interpret data and make data-driven decisions.
6. Proficiency in marketing software and tools, such as Google Analytics, MailChimp, or HubSpot (preferred but not required).
7. A proactive and enthusiastic approach to learning and staying up-to-date with the latest marketing trends and best practices
8. Experience in managing E-commerce platforms is highly desirable

What's on Offer

On offer for the successful Digital Marketing Specialist:

  • Up to £35K starting salary
  • Opportunity for 10% performance bonus

Chris Winterton
Quote job ref
Phone number
+44 161 829 0445

Job summary

Job function
Marketing & Agency
Industrial & Utilities
Industrial / Manufacturing
Contract type
Consultant name
Chris Winterton
Consultant phone
+44 161 829 0445
Job reference