Head of PR and Media

England Permanent £51,700 - £57,700 per year
  • An exciting opportunity to join the GPA in a newly created role.
  • Developing and delivering the PR and Media strategy

About Our Client

The Government Property Agency is leading one of the most ambitious workplace transformation programmes in the UK. We are delivering a smaller, better connected and better quality, greener property estate to support the work of the Civil Service and bring teams closer to the communities they serve. As the workplace changes, we're delivering the offices needed for modern government, now and in the future. Our team knows how to create places where people can be productive, collaborate and share ideas in person; and where they want to work. That includes delivering new hubs in Peterborough, Darlington and Birmingham, through to cutting emissions from offices in Bristol and to managing historic London landmarks.

The Government Property Agency is now the largest office property holder in government, having transferred over 950,000 square metres of property assets into its management. This equals 45% of the total government office portfolio, with a value of more than £2.1 billion. We're supporting government departments to relocate to different parts of the country, giving more people the chance to access Civil Service careers and boosting local economies. Our work can bring huge benefits to an area and help deliver regional priorities - acting as a catalyst for regeneration, bringing jobs and investment, and delivering social value. We work closely alongside combined and local authorities to help deliver our goals and theirs.

Job Description

This is an exciting opportunity to join the growing Marketing and Communications team at the Government Property Agency. The team is at the heart of ensuring that the GPA is recognised as a public sector property holding company creating great places to work for civil servants.

  • Reporting to the Head of Marketing and Strategic Communications and working closely with two other senior managers in the team, you will be responsible for developing and delivering our PR and media strategy working across a number of teams to target our key audiences through specific media and industry press. Pro-active PR thought leadership and case studies play a big part in raising our profile amongst our audiences and positioning the GPA as the 'go to' organisation for all of HM Government's property and estate management needs.
  • Each senior manager in the team will be responsible for developing strategies for one or more of our six audiences but it is crucial that work is delivered in a coordinated way, working together closely as a team. As a creative and strategic thinker who is excited by innovation, you will thrive in a fast-paced environment working collaboratively with senior leaders across different delivery teams and directorates. You will support our Executive Committee to build the GPA as an organisation others want to work with as well as reflecting our brand principles and culture to our clients, customers and the industry.
  • You will need to be an excellent communicator, with a proven track record of building and delivering successful PR and media plans as well as PR and partnership activity with industry bodies. You will be expected to provide professional and appropriate communications advice to colleagues at all grades; evaluate the effectiveness of communications activities against objectives and support the development and delivery of the Agency's communications channels.

The Successful Applicant

  • Professional membership of a professional communications/ marketing body or professional qualification.
  • Delivery of both paid-for and low/no budget marketing and communication activity and managing teams, with the ability to oversee projects through from inception to completion Setting up media monitoring evaluation and experience in press work and ensuring lines to take on key issues.
  • Acting as a trusted advisor and giving clear, evidence-based advice to senior executives; with excellent written and oral communication skills and a demonstrable ability to simplify complex issues accurately.
  • Having detailed knowledge of the role of communications and PR in delivering departmental business objectives within a commercial context, and, preferably, experience of the public sector operating environment.
  • Having good relationship management skills and ability to maintain key links with senior executives and build effective working relationships in a complex, multi-organisational environment, as well as mutually beneficial alliances with stakeholders outside of the organisation.
  • Having ability to deliver communications and media/ PR strategies to a diverse range of audiences and stakeholders across an organisation's remit, based on thorough understanding and insight for each audience group.
  • Experience in dealing with incidents and responding with pace.

What's on Offer

£51,700 - £57,000 plus Excellent Benefits

Locations; Birmingham, Leeds, or Manchester - Hybrid (secondary - Swindon, Norwich). This includes the ability to work from home from time to time.

The role is hybrid 2 days a week is expected in the office per week Closing date: 24th October 2023. Applications of a CV and 750 word statement

Katie Martin
Quote job ref
Phone number
+44 113 388 9061

Job summary

Job function
Marketing & Agency
Public Sector & Not-For-Profit
Public Sector
Contract type
Consultant name
Katie Martin
Consultant phone
+44 113 388 9061
Job reference