Marketing Analyst

Warwickshire Permanent
  • Marketing Analyst
  • Warwickshire

About Our Client

Our client is a leading printing company who are looking for a Marketing Analyst to support the marketing and sales team to deliver detailed data analysis for the business

Job Description

The Marketing Analyst will be responsible for the following:

  • Provide critical insight, reporting and modelling to enable the growth of the business across our sales and marketing channels
  • Work closely with a variety of teams to allow them to execute and measure the marketing strategy
  • Support the drive for growth, based on data analysis and sales team insights, for marketing campaigns, and gathering/analysing data for presentations and data visualisation
  • Take ownership of data compliance; you will be responsible for the integration and management of data in accordance with GDPR
  • Accountability for reporting marketing analytics, including sales and customer behaviour; this includes: o the creation and maintenance of a suite of reports required by teams to enable daily self-sufficient data & insight access o attribution modelling to enable marketing teams to determine success of all channels and activities o the analysis of consumer behaviour and deliver actionable insights in simple, clear reports
  • Analysing the effectiveness of channels and campaigns to optimise reach, conversion and client engagement
  • Advising on any projects that data analysis and manipulation across the areas of sales, marketing, finance and business development
  • * Identify opportunities where more robust data analysis and manipulation will directly affect the smooth operations of the UK and Ireland hub and ultimately step change growth
  • Candidates must have previous experience within a similar role of data analysis, management and reporting as well as experience in data management, analytics and offering insight.

The Successful Applicant

The successful candidate will need the following skills and attributes:

  • Experience of a range of analytical and insight tools including the use of spreadsheets, statistical packages and spatial analysis using GIS, and/or, mapping software
  • Skills and experience of turning qualitative and quantitative data, including primary and secondary research findings, into actionable insights, providing evidence and recommendations for problem solving, critical thinking, decision making and innovation.
  • Experience of providing relevant and timely insight and recommendations to support strategic and operational delivery across projects and programmes.
  • Strong written and verbal communication skills
  • Ability to interpret data and recommend improvements
  • Good attention to detail and a creative approach to problem solving
  • Experience of communicating research and insight findings in engaging ways to a variety of audiences, including producing reports, briefings, profiles, presentations, or infographic

What's on Offer

Competitive Salary and Package and hybrid working

Contact
Nicola Morgan
Quote job ref
JN-052022-5618938
Phone number
+44 121 634 6972

Job summary

Sector
Digital
Subsector
Web Analytics
Sector
FMCG (Fast Moving Consumer Goods)
Location
Warwickshire
Contract type
Permanent
Consultant name
Nicola Morgan
Consultant phone
+44 121 634 6972
Job reference
JN-052022-5618938