Marketing Manager -Watch brand

London Permanent
  • Remote Working
  • Huge growth opportunity

About Our Client

An international watch brand and licensee launching in the UK EU & US who are launching a hybrid luxury smart watch. An exciting opportunity to join a start up in launch phase with the support and backing of a wider established group!

Job Description

  • Lead a team to develop, manage and execute integrated marketing communications strategies, plans and materials to stimulate sales and attract potential and retain existing customers
  • Lead brand communications by building strong and consistent brand equity and brand awareness with effective media strategy
  • Closely work with Digital Marketing & eCommerce Team/Agency to develop the Global Online Sales & achieve marketing goal.
  • Conduct market research and arrange evaluation and analysis of marketing activities.
  • Formulate product strategy based on continuous investigation of competitive situation, plan and implement hero/new product campaigns to gain market share and competitive advantage of the brand
  • Handle marketing related design, artwork, and marketing materials
  • Content management and creation working with digital marketing manager/ecommerce manager so to promote products in social media and digital platforms.
  • Prepare, monitor, and allocate an effective use of the marketing budget.
  • Manage and delegate the team on online channels, analytical tools, corporate website, exhibitions, etc.
  • Prepare reports to analyse and optimise customer data, sales and marketing performance and drive continuous improvement with insights or business intelligence.
  • Build strong relationship & liaison with agencies/vendors / suppliers / partners.

The Successful Applicant

  • Degree in Marketing / Communications or equivalent.
  • 5 years' relevant experience in marketing/communications and min. 2 years in a managerial position.
  • Knowledge in design software: Adobe Illustrator, Adobe Photoshop
  • Knowledge in digital marketing, social media and eCommerce is definitely a plus.
  • Experience in watches industry is preferred.
  • Data driven decision maker with good understanding of web analytics, conversion optimization and UX design.
  • Solid experience in content management systems, web application and development and social media management.
  • Self-driven person who is positive, with analytic mind, willing to learn and detail-oriented
  • Strong communication, interpersonal and presentation skills

What's on Offer

  • 25 days Holiday
  • Flexible working hours
  • Option to work abroad for 1-2 months of the year
  • Staff discount
  • Free seasonal wear watch
  • Training and development
Contact
Chelsea Jackson
Quote job ref
JN-062023-6072167
Phone number
+44 207 269 2564

Job summary

Job function
Marketing & Agency
Subsector
Retail
Sector
Media & Agency
Location
London
Contract type
Permanent
Consultant name
Chelsea Jackson
Consultant phone
+44 207 269 2564
Job reference
JN-062023-6072167