Marketing Manager

The Key Responsibilities of the Marketing Manager will include:

◼ Build effective marketing plans and programmes with specific objectives

◼ Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

◼ Working in partnership with agencies and the digital team, develop briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital and video assets

◼ Working alongside the external agencies to identify opportunities and protect brand reputation and build end to end content plan, incorporating thought leadership, press releases, blogs, case studies and literature to generate awareness and consideration

◼ Support in the development of propositions and differentiated offers to help drive business opportunities and lead generation

◼ Manage internal and external events in collaboration with other business functions and agencies

◼ Monitor and report on activities, making considered recommendations on new approached where appropriate

◼ Develop and Manage Social Media channels including Facebook and LinkedIn