PPC Specialist
London
Permanent
£35,000 - £40,000
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New opportunity for a PPC Specialist
To join one of the leading private education firms in London
About Our Client
A unique education group specialised in hospitality management and the culinary arts, committed to delivering an exceptional student experience and developing future talent for the experience industry.
Job Description
- You will assist in managing large Digital Paid Media campaigns , primarily on Paid Search but also Paid Social, spanning multiple markets, languages and networks - across a growing portfolio of education brands
- You will assist in creating reports and providing analysis around campaign performance
- You will analyse performance and understand the details and effectiveness of each campaign to drive optimisation plans
- You will adopt a continual 'test and learn' approach to all performance marketing activities, developing A/B tests and sharing results with the wider team
- You will work collaboratively across multiple channel stakeholders, identifying opportunities that paid marketing can complement owned and earned channels on
The Successful Applicant
- You have proven experience in digital paid media marketing, a plus if within an education environment - highly advantageous if strong experience targeting Asia Pacific
- Paid Search experience, managing complex global campaigns in fast-paced client-side environment, or with an agency, ideally focussed on lead generation
- Is specialised in Google Ads & Bing, YouTube and Programmatic experience is highly advantageous. Experience with other channels, including paid social, is a plus
- Experience restructuring complex Google Ad accounts is highly advantageous
- You have strong analytical skills with an ability to analyse and draw insights
- You are comfortable in producing excel/sheets reports and formulas
What's on Offer
- Competitive salary
- Performance based bonus
- Flexible Working