Product Marketing Manager - RegTech/Fintech/AI

London Permanent £70,000 - £80,000
  • Working on international marketing
  • Offers home/remote working

About Our Client

The Product Marketing Manager will be working for a global RegTech company that support clients across financial services with international compliance challenges. They have offices in the UK, US and APAC.

Job Description

The Product Marketing Manager will be tasked with 3 core goals:

1) How do we ensure that customer facing teams have the right positioning, messaging, tools and pain-driven data points to drive growth?

2) How do we launch new products and initiatives globally that generates maximum adoption?

3) How can we create news ways of explaining complex AI methods and how these benefit our customers using data visualisations and other creative mediums?To achieve these goals, the key responsibilities will include:

  • Acting as a liaison between Product, Marketing and Sales
  • Communicating the position of products and services; managing product marketing communications both internally and externally
  • Producing product and services content for collateral and sales tools, targeted through segmentation and industry types
  • Developing messaging and marketing positioning around new products to stand apart from competitors
  • Raising the profile of the global product portfolio
  • Managing the product and services pages of owned channels
  • Conducting regular competitive analysis and industry research on current trending products and topics

The Successful Applicant

The client are looking for someone with:

  • An understanding of technically complex service offerings and translating them into digestible service descriptions with clear customer value propositions
  • Experience with experimentation, research and using data to drive decisions
  • Experience with international product marketing; UK, US, Australia
  • Ability to drive strategic go-to-market campaigns that require collaborative contributions from other functions
  • A deep understand of the various channels that can drive growth and how to target users at different stages of the funnel
  • Strong communication and interpersonal skills with a challenging and fast-paced environment
  • FinTech experience and AI knowledge essential

What's on Offer

Offer a competitive package and the opportunity to join a rapidly expanding global business delivering cutting edge technology

Home working

Contact
Leah Kempadoo
Quote job ref
JN-072021-2939588
Phone number
+44 207 269 2178

Job summary

Location
Contract type
Consultant name
Leah Kempadoo
Consultant phone
+44 207 269 2178
Job reference
JN-072021-2939588