Senior Category Manager - FTC

South East England Temporary
  • A superb Senior Category Manager FTC for a health & wellness business
  • A 12 month FTC for a Snr Category Manager within consumer health & wellness

About Our Client

This wellness & lifestyle branded business is looking for candidates to help change people's lives. A global wellness technology company inspiring millions of people to adopt healthy habits for real life. Through engaging digital experiences, face-to-face workshops and sustainable programs that encourage people to move more, shift their mindset and eat healthier while enjoying the foods they love. By drawing on over five decades of experience and expertise in behavioural science, we build communities in order to deliver wellness for all.

Job Description

  • To direct the Licensee and Retail Category agenda with the aim of driving net sales value and therefore the royalty revenue received.
  • To manage the continued transition of the brand range and messaging, from a diet based proposition, to a wider and more holistic health and wellness based proposition.
  • To drive net sales revenue of the branded products in store by working with Licensee partners, Retailers and Head of Products & Licensing
  • To translate the strategic direction into the Product range, delivering meaningful and compelling retail offering and plans
  • To report on the performance of the range in retail by assessing all available data, and reviewing and redefining category definition where relevant through the brand transition
  • To manage the data and insights budget and suppliers to ensure we are sourcing and utilising data which enables the wider team to maximise returns through full insight into market, category, customer, shopper, competitor and brand performance
  • To continually develop insight to support the commercial proposition and range
  • To prioritise projects to specifically focus on particular licensees or initiatives
  • To attend internal Commercial Meetings and contribute to the agenda
  • To work with the Commercial Marketing team and make recommendations and lead on the
  • Shopper Activation strategy and implementation
  • On an ad hoc basis, support the team with data/insight requests
  • To integrate into the WW Commercial team and work with other internal stakeholders and increase the success and visibility of the commercial license and retail businesses

The Successful Applicant

  • Demonstrable success in Top 4 Grocery Category Management within a competitive FMCG environment , preferably Food or Healthcare
  • Highly analytical with a high level of competence in interpreting customer data, whilst drawing insight and forming recommendations
  • Familiar with category and customer data and insight sources such as IRI, Kantar, Dunnhumby, Selfserve and IGD
  • Excellent communication and presenting skills with demonstrated competence in delivering insight and recommendations, and engaging major retailers and internal stakeholders
  • Proven track record of delivering results against commercial KPIs
  • Astute commercial acumen - with an eye for detail and opportunity
  • Strong interpersonal & professional relationship building skills
  • Previous experience with licensing/franchise partners is preferable
  • Absolute Team player - High energy, enthusiasm & passion for change together with a burning desire to make a positive difference
  • Ideally educated to Business or Marketing degree level
  • Empathetic to the needs of our Members and Consumers

What's on Offer

A 12 month FTC, competitive salary + care allowance + Bens

Contact
Michelle McEllin
Quote job ref
JN-102021-3611552
Phone number
+44 1932 264020

Job summary

Subsector
Contract type
Consultant name
Michelle McEllin
Consultant phone
+44 1932 264020
Job reference
JN-102021-3611552