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Social Media & Content Manager

Surrey Permanent £50,000 - £55,000 per year View Job Description
You will shape and deliver social, influencer, and content strategy, turning brand and commercial goals into engaging, high-performing campaigns. Driving planning, budgets, partnerships, and team development, ensuring content is audience-first, on-brand, and delivers measurable business impact.
  • Lead social, content and influencer strategy for an established B2C brand.
  • Join a creative, collaborative team in travel and tourism with hybrid working.

About Our Client

This role is with a well-established organisation in the leisure, travel & tourism industry. The company is a medium-sized enterprise known for its focus on delivering exceptional experiences and maintaining a strong presence in the digital space.

Job Description

  • Lead organic social and content strategy across owned channels, aligned to brand and commercial goals.
  • Own the master content calendar, integrating campaigns, seasonality, and influencer activity.
  • Deliver end-to-end social and influencer content, from brief to optimisation.
  • Develop and execute the annual influencer strategy.
  • Manage influencer and paid social budgets to maximise ROI.
  • Source and manage creators, ensuring strong brand alignment and delivery.
  • Line-manage and develop the Social Media & Content Executive.
  • Translate brand strategy into impactful, performance-led content plans.
  • Brief and manage agencies and production partners.
  • Oversee onboard screen and POS content, ensuring campaign alignment.
  • Act as the internal lead for social and content.
  • Track trends and platform changes to drive innovation.
  • Partner cross-functionally to strengthen awareness and consideration.



The Successful Applicant

Essential Experience & Skills:

  • 5+ years' experience in social media roles within a consumer brand or agency setting.
  • Demonstrated success managing large-scale organic social channels, with full ownership of content strategy, editorial planning, publishing, and performance optimisation.
  • Proven track record developing and delivering integrated influencer campaigns, including annual planning, budget management, and ROI measurement.
  • Experience briefing and managing creative agencies, content creators, and external production partners to deliver best-in-class social content.
  • Experience line-managing or mentoring junior team members, with the ability to nurture talent and elevate team performance.
  • Deep understanding of major social platforms, evolving content formats, trends, and audience-first storytelling principles.
  • Strong social copywriting skills, with excellent written English and the ability to adapt tone of voice across platforms.
  • Hands-on experience using social scheduling, listening, and reporting tools (e.g., Sprout Social) to inform data-led decision-making.
  • Willingness to travel across the UK and Europe as required.



Desirable:

  • Experience within travel, tourism, lifestyle, or experience-led brands.



What's on Offer

  • Salary: £50,000-£55,000 per year
  • Benefits: Private healthcare, pension contributions, and annual bonus
  • Role Type: Permanent, with strong opportunities for career growth
  • Industry: Join the exciting leisure, travel, and tourism sector
  • Culture: Collaborative and supportive team environment
  • Working Style: Hybrid with 3 days in the office



Contact
Sarah Pascal
Quote job ref
JN-022026-6950857
Phone number
+44 193 226 4115

Job summary

Job function
Digital
Subsector
Content
Sector
Leisure, Travel & Tourism
Location
Surrey
Contract type
Permanent
Consultant name
Sarah Pascal
Consultant phone
+44 193 226 4115
Job reference
JN-022026-6950857