Save Job Back to Search Job Description Summary Similar JobsJoin an award-winning online casino brand and be part of a growing teamOpportunity for fast promotion and progressionAbout Our ClientThis opportunity is with a leading iGaming entertainment company, working for its flagship online casino brand. They have a global presence, with the UK as a key market; they are innovative and ambitious, always looking to evolve and stay ahead of the competition. The company culture is supportive and collaborative, with opportunities to learn and take responsibility, and to get promoted and progressed on a meritocratic basis.Job DescriptionThis role will focus on the delivery and optimisation of full-funnel paid social campaigns across key platforms, including Meta, Snapchat, and TikTok. The position is performance-driven and requires a strong analytical mindset, with a focus on using data to inform decisions and drive results.Join a successful team of six paid social specialists, reporting into the Head of Paid SocialPlan, executive and optimise campaigns across Meta, Snap and TikTok for 3-4 top tier, high budget marketsCollaborate with stakeholders and country managers globally to deliver annual marketing forecastsMaintain accurate daily reporting, create and present monthly and quarterly reportsAnalyse campaign performance and translate data into actionable recommendations to improve resultsHelp develop full-funnel campaign activity with a focus on acquisition, working with Brand teams to develop upper-funnel initiativesWork closely with data team to ensure tracking is set-up optimallyDevelop an understanding of international markets, adapting campaigns to reflect cultural nuances and audience behaviourIdentify opportunities for increased automation and efficiency through advanced technical solutionsLead internal and external meetings where required, presenting insights and recommendations clearlyThe Successful ApplicantA successful Paid Social Manager should have:Proven expertise in managing paid social campaigns across platforms like Facebook, Instagram, and TikTokTransferable sector experience - for example, iGaming, entertainment, e-commerceStrong analytical skills with the ability to interpret data and translate it into actionable strategiesSkilled in managing significant budgets across multiple marketsEnsure compliance of ads with regulatory standards and responsible gaming requirementsExperience working with Tableau or digital visualisation tools.Strong analytical skills with proficiency in reporting tools, attribution models, mobile measurement partners (e.g., AppsFlyer), and advanced ExcelSound understanding of Paid Social platforms and their featuresStrong organisational skills and experience of balancing multiple projects at onceFamiliarity with Microsoft products to report results - Excel, Powerpoint and WordExcellent written and verbal communication skillsExcellent communication and presentation skills, with experience engaging senior stakeholders and collaborating across Marketing, Digital, CRM and externallyMust understand tagging, tracking and attribution particularly GTMConfident, seeks initiative and bold to try new thingsBeing well organised to manage ongoing projectsWhat's on Offer24 days of holiday leave, and good work-life balanceHybrid working - 3 days in the office in central LondonPrivate healthcare and life insurancePensionDiscretionary bonus of up to 10%This is an exciting opportunity for a Paid Social Manager to make a measurable impact and build a strong career path.ContactFrances MunnellyQuote job refJN-052026-7011591Phone number+442072692157Job summaryJob functionDigitalSubsectorSocial MediaSectorLeisure, Travel & TourismLocationLondonContract typePermanentConsultant nameFrances MunnellyConsultant phone+442072692157Job referenceJN-052026-7011591
