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Digital Marketing Executive

Brighton Permanent View Job Description
This role is responsible for maximising the sale of industrial and engineering assets by designing and executing targeted, data-driven marketing campaigns. Operating across Europe, the USA and Asia, it leverages email, paid search, social media and emerging AI-driven channels to drive qualified buyer traffic and deliver measurable results.
  • Newly created Digital Marketing Executive role with a growing business
  • Based Brighton - offering hybrid working following induction

About Our Client

My client is a growing Brighton-based business with ambitious plans, seeking a Digital Marketing Executive who is passionate about AI and staying at the forefront of emerging tools and technologies.

Job Description

As the Digital Marketing Executive you will have the following responsibilities:

  • AI-driven audience segmentation (industry, geography, behaviour, asset type) for targeted outreach
  • Plan, manage and optimise Google Ads (PPC) campaigns using automation tools
  • Manage and grow social media presence across LinkedIn, Facebook, Instagram and emerging channels
  • Lead SEO, GEO and AIO strategy, using AI tools to drive organic performance and conversions
  • Leverage AI tools (e.g. ChatGPT, Copilot, Jasper) for content, targeting and performance analysis
  • Produce data-driven marketing reports and visual storyboards using AI-powered analytics tools
  • Identify and test new digital channels and data sources to expand audience reach
  • Collaborate with international teams to ensure consistent, coordinated marketing activity
  • Conduct competitor analysis and track market trends
  • Use SIC/NAICS codes for prospect research and data segmentation.



The Successful Applicant

A successful Digital Marketing Executive should have:

    • 2-3+years' minimum experience in digital sales & marketing
    • Proven ability to grow and manage direct marketing databases (organic + acquisition)
    • Strong email marketing experience at scale (e.g. Mailchimp, HubSpot, Klaviyo)
    • Hands-on use of AI tools in marketing with clear, demonstrable use cases
    • Google Ads/PPC expertise (planning, execution, optimisation)
    • Social media marketing across LinkedIn, Facebook, and Instagram
    • CRM management and segmentation of large contact databases
    • Solid SEO experience (keyword research, on-page, link-building) with GDPR, data governance, and ethical AI awareness
    • Working knowledge of HTML/CSS beneficial but not essential
    • Passion for AI and emerging technologies, with a proactive approach to staying current on new tools, trends, and best practices.



What's on Offer

  • A competitive salary
  • 25 days holiday, pension, private healthcare after 1 years' service and company events.
  • Brighton based, you will be in the office for the first month - following that hybrid working will be offered - 2 days from home
Contact
Kim Funnell
Quote job ref
JN-052026-7023718
Phone number
+44 193 226 4118

Job summary

Job function
Marketing & Agency
Subsector
Business Services
Sector
Industrial / Manufacturing
Location
Brighton
Contract type
Permanent
Consultant name
Kim Funnell
Consultant phone
+44 193 226 4118
Job reference
JN-052026-7023718