Marketing Manager - Healthcare Services - JN-062026-7034101

Flexible working options
A varied commercial Marketing Manager role

About Our Client

This organisation provides healthcare services, selling mainly to NHS and is a well-established company with a strong reputation in its field. As a medium-sized business, they focus on delivering innovative solutions and maintaining a forward-thinking approach.

Job Description

The key responsibilities for the Marketing Manager - Healthcare Services role will include:

Develop and implement comprehensive marketing campaigns to achieve business objectives.
Analyse market trends to identify opportunities for growth and improvement.
Manage the creation of marketing materials, including digital content and promotional assets.
Collaborate closely with cross-functional teams to align marketing strategies with business goals.
Monitor and report on campaign performance using relevant metrics and analytics tools.
Oversee budget management and ensure cost-effective use of resources.
Support brand positioning and ensure consistency across all communication channels.
Stay updated on industry developments to inform innovative marketing approaches.

The Successful Applicant

For the Marketing Manager - Healthcare Services role, a successful candidate should have:

* 4+ years experience in a commercial marketing role.
* Experience in selling to or supplying to NHS organisations is highly desirable - but not essential, transferable experience will be considered.
* A background in working for 'services' led industries, ideally in a B2B environment.
* A degree or equivalent qualification in marketing, business, or a related field.
* Operated as a broad Marketing generalist, overseeing campaigns across various digital channels including email marketing + social media.
* Able to develop and implement campaigns to increase brand awareness.
* Strong analytical skills with the ability to interpret data and optimise campaigns.
* Excellent communication and collaboration abilities to work effectively with stakeholders.
* Proficiency in using marketing tools and software to manage campaigns and analyse performance.
* A results-driven mindset with a focus on achieving measurable outcomes.