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Regional Marketing Manager (DACH/ Benelux)

London Permanent £65,000 - £73,000 per year View Job Description
The Regional Marketing Manager (DACH/Benelux) will oversee and implement marketing strategies within the FMCG (personal care) industry, focusing on the DACH and Benelux regions. This role requires a strategic thinker with the ability to manage campaigns and drive brand growth in these key markets, with experience in DACH or German-speaking.
  • Incredible opportunity at a fast growing, creativity-led global FMCG company
  • Competitive package with work travel across Europe

About Our Client

This opportunity is with a well-established company within the FMCG personal care sector, operating as a start-up off shoot of a large global organisation. The company is committed to delivering high-quality, sustainability-led products and innovative marketing strategies in a competitive market.

Job Description

  • Develop and execute regional marketing plans tailored to the DACH and Benelux markets.
  • Analyse market trends and customer insights to inform strategy and campaign development, including use of Kantar/ Nielsen data
  • Collaborate with cross-functional teams to align marketing activities with business objectives.
  • Build and maintain strong relationships with international PR, social, and creative agencies to ensure high-impact, localized campaigns
  • Oversee the creation and implementation of multi-channel marketing campaigns.
  • Create, monitor and report on campaign performance through self-created KPIs and metrics, ensuring KPIs are met or exceeded.
  • Build and maintain strong relationships with key stakeholders and partners in the DACH and Benelux regions.
  • Ensure brand consistency and compliance with local regulations in all marketing efforts through documentation and refining of a launch playbook for EU.

The Successful Applicant

A successful Regional Marketing Manager (DACH/Benelux) should have:

  • 5+ years of brand marketing experience within FMCG/Consumer Goods sector, with at least 3 years in a management role
  • You have a deep, intuitive understanding of the European consumer landscape, retail environment, and cultural nuances
  • A solid demonstrable understanding of the pace of fast moving physical product cycles
  • You aren't just a "manager" of an established brand; you are a builder
  • You enjoy the ambiguity and excitement of launching a brand into a new territory
  • You can deep-dive into Kantar/Nielsen data in the morning and lead a creative brainstorm in the afternoon
  • You have the capacity to zoom in on a local activation today while planning the broader European expansion for next year
  • Full professional proficiency in German language and culture

What's on Offer

  • Competitive salary up to £73K
  • Private medical and dental cover.
  • Life insurance.
  • Hybrid working with 3 days/ week in a coworking space in Southwark, London.
  • Generous employee discounts.
  • Competitive bonus scheme aligned with personal and business performance.
  • Permanent position based in London with opportunities to work in the vibrant FMCG industry.



If you are looking to take the next step in your marketing career, apply now to become the Regional Marketing Manager (DACH/Benelux) and make a significant impact in the industry.

Contact
Chris Kolston
Quote job ref
JN-012026-6921090
Phone number
+442072691735

Job summary

Job function
Marketing & Agency
Subsector
FMCG & Consumer
Sector
FMCG (Fast Moving Consumer Goods)
Location
London
Contract type
Permanent
Consultant name
Chris Kolston
Consultant phone
+442072691735
Job reference
JN-012026-6921090