Social Media Manager jobs

Are you a social media manager looking for your next challenge? Michael Page can help. We work with top employers across the UK to connect talented candidates with the perfect social media manager jobs. 

Whether you’re just starting your career or are a seasoned professional, we can help you find the right social media manager jobs to match your skills and interests.

The role of a social media manager

In the digital era, almost every company needs a social media manager to run their Facebook, Twitter, Instagram, TikTok, Pinterest, LinkedIn, and any other social media channels they may use. The role may also be referred to as social media strategist, digital community manager, or social media marketing manager, and professionals in this job may work in a marketing agency, in-house at a business, or as a freelancer.

Professionals in social media manager jobs are responsible for creating a business’ social media strategy, creating the content to implement that strategy, and tracking and reporting results. They will be set KPIs and targets surrounding social media engagement, traffic to the company’s website from social channels, and sales referrals from social media. Their social media activity must engage the company’s target audience while clearly communicating and upholding its values and brand identity.

The social media manager description varies depending on the type of company you work for. At a B2B company, for example, a social media manager would likely spend much of their time on LinkedIn, creating corporate content, and covering industry events online. At a B2C company, they may be tasked with growing their audience on platforms such as Instagram and TikTok, and creating viral content. 

Generally, social media managers will spend their days updating social media sites, writing blogs, articles, and social media posts, and communicating with their audience on social media platforms. They may also be tasked with gathering customer feedback online, running competitions, and promoting social media use within their company. They must be able to strategise, collect and analyse data, and report on the effectiveness of their campaigns.

Social media managers are often part of a wider marketing team. They will likely report to the marketing director or content manager, and work alongside content writers, graphic designers, videographers, and PR professionals. Some smaller companies hire part time social media managers while for larger businesses it is a full time job. 

Our Services

At Michael Page, we offer a range of services to help you find the perfect social media manager job, including:

• Access to our vast network of job opportunities with leading employers
• Personalised career advice from our experienced consultants
• Assistance with CV and interview preparation
• Help with salary negotiations and job offers

Our Jobs

We have a variety of social media manager jobs available across the UK, from junior to senior level positions. Whether you’re interested in working in marketing, retail, or technology, we can help you find the perfect job to match your skills and interests.

Search our current vacancies and find the perfect social media manager job for you today.

FAQs

What qualifications do I need to become a social media manager?

No qualifications are strictly necessary for a social media manager role, but many companies will require an undergraduate degree in a subject related to marketing, social media, or their own industry. There are plenty of professional qualifications that can boost social media managers’ CVs too, such as those offered by the Institute of Data and Marketing.

What skills does a social media manager need to have?

A social media manager needs to have a broad array of skills, from technical skills such as the capability to use a wide range of online tools and social media platforms, to creative skills surrounding strategy and content creation. They must also be able to understand and communicate with different audiences, and gather and analyse data. Social media managers must also have exceptional written and verbal communication skills, and excel when working as part of a team.

What does a social media manager do?

A social media manager runs the social media channels for an organisation. This involves creating a multi-platform social media strategy, tailored to the brand’s audience, and then creating the required content and implementing this strategy. They must then track and analyse the results, and report on these findings.

Can you get a social media manager job with no experience?

It is possible to get a social media manager job with no professional experience - although work experience will certainly help - but candidates for these roles must show a passion for the area through their personal social media presence. Building your own following, sharing engaging content online, and demonstrating you keep up with the latest social media trends will all help you to secure a social media manager role.

How to get a job as social media manager

If you’re a social media professional looking for your next opportunity, Michael Page can help. Our team of experts can connect you with the best employers in the UK, and help you find the perfect social media manager job to match your ambitions. Submit your CV today to take the next step in your digital marketing career.